Think you’re a PPC Marketing Expert? Dive into this interactive quiz to test your knowledge and see how well you really know PPC marketing!
Whether you’re a PPC marketer or just starting out, this is the perfect way to level up your skills!
Test Your PPC Marketing Skills
The quiz contains 20 multiple-choice questions. You’ll get the correct answer immediately after each question, helping you learn as you go. There is no time limit. At the end, you can view a list of questions with your answers.
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Question 1 of 20
1. Question
What does PPC stand for?
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Question 2 of 20
2. Question
Which platform is known for its Google Ads advertising system?
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Question 3 of 20
3. Question
What is the term used for the maximum amount you are willing to pay for a click in Google Ads?
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Question 4 of 20
4. Question
In PPC advertising, what does CTR stand for?
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Question 5 of 20
5. Question
Which ad extension in Google Ads allows you to display additional links to your website?
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Question 6 of 20
6. Question
What is the term used to describe when an ad is displayed to a user based on their previous interactions with a website?
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Question 7 of 20
7. Question
What is the minimum age requirement to use Facebook Ads Manager?
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Question 8 of 20
8. Question
Which bidding strategy in Google Ads focuses on getting the most clicks within a set budget?
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Question 9 of 20
9. Question
What is the term used for the practice of optimizing your PPC campaigns to improve performance?
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Question 10 of 20
10. Question
Which platform offers the ‘Boost Post’ option to promote posts to a wider audience?
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Question 11 of 20
11. Question
What is the term used for the cost incurred each time an ad is shown to a user?
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Question 12 of 20
12. Question
Which of the following is not a type of keyword match type in Google Ads?
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Question 13 of 20
13. Question
What is the term used for the percentage of ad impressions that result in a click?
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Question 14 of 20
14. Question
Which platform allows advertisers to target users based on their professional interests and demographics?
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Question 15 of 20
15. Question
What is the term used for the practice of adjusting bids based on the device a user is using?
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Question 16 of 20
16. Question
Which metric in Google Ads shows the total revenue generated by a campaign or ad?
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Question 17 of 20
17. Question
What is the term used for the automated bidding strategy in Google Ads that aims to get the most conversions within a set budget?
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Question 18 of 20
18. Question
Which ad format in Bing Ads allows advertisers to include additional text within their ads?
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Question 19 of 20
19. Question
What is the term used for the process of testing multiple ad variations to determine the most effective one?
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Question 20 of 20
20. Question
Which platform offers the ‘Promoted Pins’ feature to advertise to users based on their interests and searches?
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Learn More About PPC Marketing
To take your PPC marketing knowledge to the next level, explore the following resources:
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