One of the most effective ways to boost your eCommerce career is to take an online course. eCommerce training courses build a foundation of skills to grow an online business and reach your marketing and sales goals. You might think eCommerce is only meant for local retailers or businesses transitioning online. This isn’t the case. […]
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How to Become a Digital Marketing Consultant (Complete Guide)
Becoming an independent digital marketing consultant is a great career option. It’s a profession that is high in demand and a job you can do remotely and even from the comfort of your home. Successful online marketing consultants can earn more than $100K per year by offering digital marketing consulting services to other agencies or […]
How to Get Into Digital Marketing Without a Degree
You don’t need a university degree to get into digital marketing. Although a requirement for some companies, it’s not as important as having good knowledge of digital marketing and how it works. A college or university degree will not teach you something more than a good digital marketing certification or give you the experience of […]
Best Online Marketing Training Resources (100% Free)
If you’re are looking for the best digital marketing training websites to build or improve your online marketing skills, you’ll love this list. It includes websites, blogs, and online academies offering digital marketing training programs, courses, certifications, and a number of other resources (articles, case studies, etc) to help you stay informed about everything that […]
How to Create an Effective Digital Marketing Strategy
In this post, you’ll learn exactly how to create and implement an effective digital marketing strategy step-by-step. In fact, it’s the same strategies I’ve used over the years to drive millions of visits to my website and clients’ websites. So, if you want to learn how to use digital marketing to grow your traffic, this […]
Which is better Ahrefs vs SEMrush? (Feature Comparison)
SEMrush and Ahrefs are two of the most popular SEO tools in the market. Both companies are in business for years and serve thousands of customers per month through their platforms. If you’re a professional SEO or trying to do digital marketing on your own, at some point you’ll need the help of a tool […]
Is it Worth Taking a Digital Marketing Course?
I’ve been a digital marketing professional for many years, and during my career, I’ve been involved deeply in digital marketing training. I have reviewed several courses, talked with many students, and eventually created my own courses. In this post, I’ll help you decide whether you should follow a course on digital marketing by explaining the […]
How to Advertise on Google For Free (5 Ways)
Did you know there are 5 ways to advertise your business on Google for free? When we talk about ‘advertising’ and ‘Google’ most people think of Google Ads but as you’ll see below there are other ways to promote your business on Google, without paying. In this guide, you’ll learn how to increase your site’s […]
How to Start a Digital Marketing Agency From Scratch
Starting a digital marketing agency from the beginning with no experience is difficult but not impossible. There is a long process from nothing to having an established digital marketing business with clients and employees. It’s not easy, but nothing stops you from making it a reality and entering the exciting world of digital marketing as […]
The 7 Best Keyword Research Training Courses (Free & Paid)
Keyword research is a critical SEO process. If you get keyword research wrong, you’ll end up targeting the wrong keywords, which can be catastrophic for your SEO and rankings. One of the best ways to learn keyword research is to follow an online keyword research training course. Instead of looking around to find information from […]
What Is Email Marketing And How It Works? (Step By Step)
Despite the rise of social networks, email marketing is still one of the most effective ways of communicating with your audience. When done correctly, email marketing can help a business increase sales and maximize profits. In this guide, you’ll learn what email marketing is, how it works, and why it’s a critical digital marketing channel. […]
Top Digital Marketing Skills to Learn This Year
Do you want to become an expert in digital marketing? Everyone can become a digital marketer but to be successful in the field you need to have the required skill set to take on the challenges thrown your way. This is why marketers are so serious about their digital marketing skills. The demand for digital […]